Remember Lego bricks? You could create so many different objects simply by combining different shapes, sizes and colors of bricks. With 3radical Voco, it’s just as easy!
Use our audience engagement platform to create a range of interactive experiences that engage your audiences simply by selecting and customizing different digital building blocks through Voco’s powerful ‘Audience Engagement Console’.
Addressing different business challenges, each customizable block either represents an activity you want your audience to complete, such as visiting a web page, answering a survey or engaging with a branded game, or a reward they can unlock upon completion.
Experiences built on Voco create consent and capture Earned Data by design, while providing fair value exchange to customers. They do so in a way that creates previously unachievable levels of engagement, consumer insight, repeat interactions, and data quality.
Trust starts with permission and sets the stage for enhanced sharing of data and increased long-term engagement
Improve the chances of your customers entering the conversion funnel and take the desired actions
Chaperone audiences as they introduce and navigate themselves within your organizations
We help you understand the person behind the data by cutting through the noise and getting to the heart of each individual
Voco is a cloud-based audience engagement platform as a service. It is both scalable and secure.
Using Voco requires no software development. It can be rapidly configured and deployed.
Voco integrates with leading CRM, CMS and email marketing tools, loyalty systems, rewards providers and Wi-Fi infrastructure providers.
3radical experiences provide an incentive for audiences to remain connected and engaged, while actively re-confirming their data permissions through usage. The enriched data gathered contains not only behavioral and interaction data, but also attitudinal and descriptive data that can only come directly from consumers. This data collaboration provides a more transparent environment to better serve customers, establishing trust and gaining permission for data utilization.
