National Australia Bank’s Digifit program uses gamification to deliver an interactive experience incorporating game design and mechanics to engage its employees, and was awarded with ‘Best Use of Gamification’, and ‘Best Employee Engagement Strategy’.
Watch our short video to hear from Claire Righetti, Head of Digital Adoption and learn how the Bank encourages its frontline employees to embrace digital initiatives and support its customers in moving from physical transactions to the Bank’s digital channels.
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