Benefits for Consumers
The 3radical platform gives consumers :
- Fun activities like treasure hunts, photo sharing competitions, quizzes and more which have rewards and prizes associated with them.
- Real world offers – discounts and incentives – that are only available through the 3radical solution and which are highly relevant based on their previous purchases and current location.
- Virtual world offers – enabling them to enter competitions, donate to charity, gain further discounts and level up in 3radical games with prizes in return for taking up real world offers from brands.
- A new social gaming experience – playing multiplayer games against their friends in participating locations, including augmented reality.
- The opportunity to use the 3radical solution to store and use loyalty cards rather than carrying them round, and get instant recognition and reward for purchases.
- Status recognition with items that consumers can display on their phone such as home screens and badges (symbols created that can be displayed on the phone home screen, or status with a brand).