21 Nov

Zizzi and 3radical Driving Customer Engagement: A Journey

Inspired by a series of insightful talks at “Winning in the Engagement Economy”, this series of blog posts distils the key content from each presentation. To get more information and see the talks please do click through to the videos taken on the day. (Key content from the presentation by Johanna Fawcett, Marketing Director of… Read more

16 Nov

BBC feature on 3radical and POSB Smart Buddy

By Rayson Woon We are proud to have been featured by the BBC in a feature article on ecommerce. This is fantastic recognition of the innovation delivered by Singapore’s Smart Nation Initiative: POSB Smart Buddy, the world’s first in-school wearable tech savings and payments programme.   Other than just using it for digital payments, the wristwatch… Read more

31 Oct

Key takeaways for digital performance marketers.

By Chris Tew Just 2 weeks ago at Digital Performance Marketing 2017, I had the pleasure of exchanging insights and perspectives amongst accomplished digital performance marketers from the APAC region. Everyone was keeping up to date with the constant technological disruptions and changes, and how to drive digital marketing performance to even greater heights. I… Read more